How to talk about community planning for climate disruption. Framing and messaging guide
Author:
Jess Berentson-Shaw, Julie Fairfield, The WorkshopSource:
The Workshop | Auckland CouncilPublication date:
2024Topics:
Environment ,PeopleExtract
How to use this report
This framing and messaging guide brings together three phases of research into how to frame community planning for climate disruption.
It is designed to be a practical tool communicators can use to make their stories easier to hear, understand, and share so that people engage with and support collective planning action. The full research report ‘How to talk about community planning for climate disruption’ has the detailed research findings and recommendations.
You can use the messages and examples in this guide word for word or adapt them for different mediums,
messengers, campaigns, and content using the recommendations checklist as a guide.
June 2024
See also
How to talk about community planning for climate disruption. Framing report