Extract from the executive summary:

The creative sector is recognised by Auckland Council as an important element in Auckland’s economy and quality of life, as reflected in several strategic documents including the Auckland Plan 2050, and Auckland Council’s Toi Whītiki – Auckland’s arts and culture strategic action plan, released in 2015.

This report provides a snapshot of Auckland’s creative sector and trends, and its contribution to the Auckland and New Zealand economies. It is an update of a report published by council’s Research and Evaluation Unit (RIMU) in 2017, using data available at the time of writing. It covers the period 2009 to 2019, therefore excluding the impact of Covid-19 (apart from some brief discussion in the concluding comments).

Creative industries have their origin in individual creativity, skill and talent, and create wealth and jobs through generating and exploiting intellectual property. The creative sector as defined in this report is diverse. It comprises the following sub-sectors: design; publishing; screen production and creative digital content and radio; performing arts; visual arts and music....

Auckland Council technical report, TR2020/022

November 2020